An analysis of the 1960 presidential campaigns between john f kennedy and richard nixon

Several other candidates sought support in their home state or region as " favorite son " candidates without any realistic chance of winning the nomination.

An analysis of the 1960 presidential campaigns between john f kennedy and richard nixon

Kennedy-Nixon Debates, Scholarly Analysis of the Kennedy-Nixon Debates The scholarly analysis of the Kennedy-Nixon debates covers how scholars have debated the significance and ideas of the election year and how those ideas and perceptions have changed over time. Background The four presidential debates with John F.

Kennedy and Richard Nixon were the first televised general-election presidential debates and brought new criteria to the presidential candidates campaigning.

An analysis of the 1960 presidential campaigns between john f kennedy and richard nixon

However, the hope of attracting more potential voters and increasing education of the issues was overcome by the interest of politicians catering to public image and using media exposure to build credibility and create more personality.

The idea that these debates are a crucial point in political history and were the catalyst to the role in television and use of debates in the electoral process is still a debate that many scholars argue over.

The Impact of Television One of the most discussed issues with the debates was the notion that people who listened to the radio were more likely to vote for Nixon while people who watched the debates on television were more likely to vote for Kennedy. One of the explanations to this phenomena was presidential candidates physical appearances during the debates with Kennedy appearing better on television than Nixon.

Both candidates not only used television for the debates, but they also aired commercials to attract more voters. The Kennedy Campaign aired over commercials using footage from the debates, rallies and even Jackie Kennedy speaking Spanish to attract more hispanic voters.

Kennedy also used celebrity endorsements, such as Henry Fonda. He chose to film in a formal office setting with himself leaning on a desk to focus more on policy and keep things professional. Contrary to popular thought, Nixon did know how to use media to his advantage for example, his "Checkers" telecast that won over the American people.

Appearance Along with the role of television, the desire for a candidate to look as good as they speak became more relevant. Nixon learned this the hard way during the first debate on September 26, Nixon showed up wearing little makeup and a light grey suit, which blended into the background.

He was constantly wiping sweat off his face and according to the audience looked exhausted and pale. After the devastating effects from the first debate, Nixon slowed down his campaigning and regained his healthy appearance.

The Calculated Responses Each presidential candidate had a premeditated and self-conscious campaign during the elections with the aspect of Kennedy wanting to build momentum and Nixon wanting to step away from the "tricky Dick" persona. Nixon wanted to focus on foreign policy and wished to step away from his reputation as sneaky, while Kennedy, only 43, was trying to combat the ideals he was too young or politically immature.

Kennedy would arrive into the studios to prep for the debate hours before to check out the conditions, lighting and even the temperature of the room. After some compromise the conditions were changed.

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However, the rest of the debates were written off as ties with no declared winner.May 31,  · The presidential hopefuls, John F. Kennedy, a Democratic senator of Massachusetts, and Richard M. Nixon, the vice president of the United States, met in . Sep 21,  · TNC On September 26, , Senator John F.

Kennedy and Vice President Richard Nixon stood before an audience of 70 million Americans—two-thirds of the nation's adult population—in the. Video courtesy of the John F. Kennedy Presidential Library. From Museum of the Moving Image, Vice President Richard Nixon, was enjoying a growing reputation for his foreign policy skills after his televised "kitchen debate" with Soviet Premier Nikita Khrushchev in In , Nixon’s campaign instituted a procedure that became.

The presidential debate between Richard Nixon and John F. Kennedy illustrates the A) propagandistic nature of American presidential campaigns. .

An analysis of the 1960 presidential campaigns between john f kennedy and richard nixon

The Presidential election of was one of the closest in American history. John F. Kennedy won the popular vote by a slim margin of approximately , votes. Richard Nixon won more individual states than Kennedy, but it was Kennedy who prevailed by winning key states with many electoral votes.


The Kennedy-Nixon Debates - HISTORY

John F. Kennedy and Richard M. Nixon. In the election, major news networks mistakenly declared Al Gore the winner of the Florida presidential vote as a result of faulty A. tracking polls.

The Election of []